---
title: A very interesting chart by Danny Younis.
description: "EveryWatch’s comprehensive “H1 2026 - Secondary Market Report” uses real sales data with over 795,000 watches actually sold in the 1H of 2026 by 650 dealers and 472 auction house worldwide.\n\nIt is not guesswork, or estimates, or forecasts used by some shonky “analysts” and “consultants.”\n\n1H 2026 (January-June 2026) (USD):\n• Secondary-market sales value surged +37% to $10.5B\n• Top 3 brands generated 65% of market share (FY25: 57%), and Top 10 83% (FY25: 75%)\n\n• Rolex easily remained the market’s king\n → Generating $4.3B in sales, a surge of +44% on last year\n → This represents 41% market share, significantly up on 2025’s 34%, with over 227,000 watches sold\n → That is 3x is nearest rival!\n\nSource: Danny Younis"
---

[Syz The Moment](https://blog.syzgroup.com/syz-the-moment)

# [A very interesting chart by Danny Younis.](https://blog.syzgroup.com/syz-the-moment/a-very-interesting-chart-by-danny-younis)

 Written by [Charles-Henry Monchau, CFA, CMT, CAIA](https://blog.syzgroup.com/syz-the-moment/author/charles-henry-monchau) | Aug 14, 2026, 2:37:46 PM

[View full post](https://blog.syzgroup.com/syz-the-moment/a-very-interesting-chart-by-danny-younis)

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